Digital

Marketing Technology Landscape 2014

Marketing Technology Landscape 2014

Two days back Scott Brinker published Marketing Technology Landscape for 2014. This is the third …

Event Tracking with Data Layer and Data Attributes

Event Tracking with Data Layer and Data Attributes

Recently I wrote about a standard data layer for customer experience data. Extending our last …

Templating for Responsive Images

Templating for Responsive Images

Recently I discussed at length about Responsive Images and Responsive Image as Service. In this post …

Responsive Image as Service (RIaS)

Responsive Image as Service (RIaS)

A Responsive Image as Service (RIaS) offers on-the-fly responsive image generation and delivery …

Responsive Image Distilled

Responsive Image Distilled

A lot has been written about current state of responsive images. Things like why we need responsive …

Decoupling content management using content repositories

Decoupling content management using content repositories

In last 5 years or so, content management systems have evolved. New breed of content management …