Differential Privacy

Differential Privacy: 6 Key Equations Explained

Differential Privacy: 6 Key Equations Explained

Differential Privacy is a powerful framework for ensuring privacy in data analysis by adding …

Privacy-Preserving Multi-Touch Attribution at TikTok

Privacy-Preserving Multi-Touch Attribution at TikTok

Multi-touch attribution is considered as holy grail in advertising industry. As advertisers are …

The Where's Waldo Effect in Privacy

The Where's Waldo Effect in Privacy

Safeguarding individual privacy inherently means data minimisation i.e. limiting the collection and …

Managing Differential Privacy in Large Scale Systems

Managing Differential Privacy in Large Scale Systems

The promise of differential privacy is compelling. It offers a rigorous, provable guarantee of …

Differential Privacy: A Primer

Differential Privacy: A Primer

Differential Privacy (DP) is a mathematical framework that protects individual privacy in data …