Technology

Your technology architecture and engineering organization should coevolve as your startup grows

Your technology architecture and engineering organization should coevolve as your startup grows

The evolution of your technology architecture should depend on the size, culture, and skill set of …

Marketing Middleware and Data Layer

Marketing Middleware and Data Layer

Term “marketing middleware” was recently pioneered by marketing technologist and blogger …

Marketing cloud: Buy, Curate or Build

Marketing cloud: Buy, Curate or Build

A lot have been said and written about growing competition between major marketing cloud vendors and …

Why are current DAM offerings so uninspiring?

Why are current DAM offerings so uninspiring?

Anjali Yakkundi from Forester offers some interesting insights about current digital asset …

Marketing Technology Landscape 2014

Marketing Technology Landscape 2014

Two days back Scott Brinker published Marketing Technology Landscape for 2014. This is the third …